Role
Research consultant, Graphic Designer
About
A school group work project. A fictional case for Sex og Samfund (Danish NGO) with a goal to define a user profile for men who might be interested in taking birth control pills.
Tasks
Conducting in-depth qualitative and quantitative user research, co-designing and analyzing the research probe kit, co-creating and presenting the mindset map
Used
User Research, Mindset Map, Adobe Illustrator, Adobe InDesign
![](https://cdn.myportfolio.com/3e9f186e-bb81-438a-b15f-9b98c34161dd/470ac0dc-b917-4856-bd7d-44bb1357a60f_rw_3840.jpg?h=b90561ec2d9cf223653eabdf4a1bcb4b)
![](https://cdn.myportfolio.com/3e9f186e-bb81-438a-b15f-9b98c34161dd/837fbf5a-894c-4673-9ae9-3e5f8c719319_rw_3840.png?h=5178fac022fba03dd7b6808dd83dfc6e)
![](https://cdn.myportfolio.com/3e9f186e-bb81-438a-b15f-9b98c34161dd/0a4a2e3a-4796-48b3-8b36-ab16f6d00e73_rw_3840.png?h=8ef897409eaea422b52ccb69a4685e1c)
![](https://cdn.myportfolio.com/3e9f186e-bb81-438a-b15f-9b98c34161dd/54e045df-1925-4a6c-9dd4-17c1e98b3014_rw_3840.png?h=27a731a9f4e4f3907e71dfeb564ebbb5)
![](https://cdn.myportfolio.com/3e9f186e-bb81-438a-b15f-9b98c34161dd/4a328e2f-4116-4e05-b89b-49c94e04ae45_rw_3840.png?h=e57e91b34e705f60b0fba7a447d3d1cf)