Role
Brand Strategist, Graphic Designer
About
Developing brand strategy and visual identity for a forthcoming Slovak generational project entering the local market with decorative design pillows
Tasks
Performing qualitative and quantitative research, defining brand strategy, proposing creative directions, developing visual identity including logo design, brand elements, colour palette, typography, product digitalisation and visualisation, preparing online and offline materials
Used
Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma, Universal laser systems ILS12.150D
